NovAsia
Andrey Balinsky · Bali analysis

A management commission is not the whole operating cost

A villa owner is offered a 20 per cent management fee. It is tempting to put that figure into the rental model, subtract it from projected income and call the remaining 80 per cent the owner's share. That calculation describes a fee, however, not the economics of operating the property. The home still needs to be prepared for guests, supplied, maintained and repaired. Depending on the contract, some of those services may be included in the fee, arranged by the manager but charged separately, or left for the owner to organise.

Two proposals with the same percentage can therefore lead to very different cash requirements. The better comparison is not which manager sounds more comprehensive. It is what each company is paid to do, what the owner pays on top, and whose approval is needed when something changes.

Twenty per cent of which amount?

Imagine a wholly hypothetical Bali villa generating $10,000 in guest accommodation charges during a reporting period. A booking channel retains $1,200. The management agreement specifies a fee of 20 per cent. If that fee is assessed on gross accommodation charges, it is $2,000. If the agreed base is the $8,800 remaining after the channel deduction, the fee is $1,760. The difference is $240 despite the identical headline percentage.

Neither method is necessarily wrong. The agreement has to define the fee base, and both parties need to use that definition consistently. Some contracts may also distinguish refunded reservations, cleaning charged to guests, deposits, promotional discounts and other items. A seller's illustration cannot settle those details simply by using the word 'revenue'.

Timing creates another source of confusion. A manager might report earnings for stays completed in a month while an online platform releases money on another schedule. A fee calculated on recognised accommodation revenue may not move in lockstep with the owner's bank deposits. That is not automatically evidence of a missing payment. It is a reason to ask for a worked example linking an individual booking to the amount charged, deductions, management compensation and the eventual owner settlement.

A good explanation does not require publishing guests' personal data. It requires intelligible labels, the contractual calculation and a way to reconcile periods. Without those, the owner cannot tell whether a change in their payment came from fewer guests, higher operating bills or merely the order in which money was recognised.

The manager's labour and the property's bills are different expenses

A booking team handles enquiries, pricing decisions, arrival arrangements and guest communication. A house team may wash linen, clean rooms, attend to the garden or pool, replenish supplies and coordinate repairs. Both groups help deliver the rental product, yet a management commission does not universally cover the wages, materials and contractor bills of every person involved.

One contract might include reservations, marketing and financial reporting while passing cleaning and maintenance costs straight through to the owner. Another may bundle regular staff attendance but exclude emergency call-outs or replacements. The second arrangement could carry a larger headline fee and still produce a similar overall cost. The first might be better for an owner who wants more control over the choice of contractors. Price does not reveal that allocation of responsibilities.

The words 'all-inclusive' are particularly difficult without a schedule of inclusions. Does linen laundering come under regular cleaning? Are consumables reimbursed at cost? Is the cost of finding a repair technician included while their labour and parts are charged separately? Can the manager commission cosmetic improvements without asking? None of those questions can be answered from a percentage alone.

The approval mechanism deserves attention as well. There is a practical distinction between responding to a problem that prevents safe use of the villa and suggesting an optional interior upgrade. An owner can grant the operator a defined amount of discretion without giving them unlimited authority to spend. The actual agreement should establish the relevant responsibilities and escalation rules; an informal understanding that the manager will 'use good judgment' is too vague.

A small model with the missing lines restored

Return to the hypothetical $10,000 in guest charges. Suppose $1,200 goes to the booking channel and $2,000 to management under the gross-based 20 per cent fee. That leaves $6,800 before household running expenses. Assume another $900 for utilities and routine service, $500 for cleaning and linen, and $200 for minor repairs. The remaining amount is $5,200, before taxes, major equipment replacements and any other excluded costs.

These figures are chosen solely to show the calculation. They are not Bali cost averages, a typical villa profile or a credible return forecast. Change the definitions in the manager's contract, and the result changes. Even the same home can carry bills when nobody is staying. A vacant period therefore needs to be modelled separately instead of scaling all outgoings down in proportion to bookings.

Now consider a different operator charging more for management but paying certain staff or service expenses directly. Comparing the fee rates alone would favour the first company even if total ownership costs ended up similar. And an operator offering a higher standard of guest preparation could be worth additional money to a particular owner. That value should be assessed through service commitments and evidence, not assumed from a premium price tag.

Balinsky's published discussion of a BREIG villa illustrates why line definitions deserve care: it reports figures supplied in an interview and management statement and explicitly notes that they were not independently verified. There is even a discrepancy between the fee mentioned in the discussion and the figure displayed in the report. It would be inappropriate to turn that case into a universal management rate for Bali. It is a reminder to reconcile numbers at the property and contract level.

The question to settle before relying on a rental projection

I want an owner to be able to explain three separate amounts without opening a marketing presentation: what guests paid, what the manager earned, and what the property itself consumed. An example monthly statement alongside the agreement is more convincing than a single percentage in large type. It should also show what can be authorised automatically and what needs the owner's permission.

A sensible budget then distinguishes regular obligations, guest-dependent costs and occasional large expenditures. Paying the manager may simplify coordination; it does not make the villa free to operate. Once those distinctions are explicit, competing proposals become genuinely comparable, and the owner can plan for a weak month without discovering too late that '20 per cent management' never meant '20 per cent of all costs'.

Sources

Balinsky, “BREIG: how much a $675,000 Bali villa really earns,” 10 October 2026. The article summarises an operator interview and management report, notes their figures were not independently verified, and displays differing commission references. Accessed 15 October 2026.