NovAsia

Tanichu Assetment Co., Ltd

Market profile · 3 projects · checked 2026-07-26

Also known as: TANICHU ASSETMENT CO.,LTD

Tanichu Assetment Co., Ltd is the Cambodian operating developer within Japan's Tanichu Group and states that it has operated in Phnom Penh since December 2013. It is associated with the J Tower series, J-City and J-Village. The public track record is comparatively broad, but a fresh registry extract, ownership structure and seller role for each project require separate verification.

Tanichu Assetment began its Cambodian record with buildings it intended to operate rather than sell. The Japanese Tanichu Group established the local company in December 2013. In 2016, it completed J-City and J-Village in BKK1 and retained them as serviced and rental residences.

That start is revealing. The company encountered daily operations—occupation, cleaning, repairs and staffing—before moving into condominium sales through the J Tower series.

The first two towers show gradual development

J Tower 1 was completed in January 2018. The 24-storey building focuses on compact studios and one-bedroom homes. J Tower 2, completed in April 2022, is much larger, with 228 residences, more spacious two- and three-bedroom layouts and a wider range of shared facilities.

Tanichu says both towers sold out in roughly five weeks. The full sales history is difficult to reconstruct independently, but the operating buildings make that claim less central today. Buyers can see how the layouts perform in the resale market, how management works and whether the common spaces have held up.

The progression from J Tower 1 to J Tower 2 shows that the company did more than repeat one building. It moved from a compact investment product towards more family-oriented housing while remaining in central BKK1.

J Tower 3 changes both scale and audience

The 77-storey tower in Tonle Bassac is planned for 360 residences. Standard three-bedroom layouts begin at about 166 square metres, with even larger homes above. Completion is targeted for December 2028 and handover for January 2029.

This is not a compact apartment designed around a single tenant. J Tower 3 targets affluent households and buyers who value space, status and an extensive amenity programme. Height and complexity also increase the importance of engineering, evacuation, lift performance and long-term maintenance.

Tanichu enters the project with two completed towers and experience operating its own rental properties. J Tower 3 is nevertheless too large to be treated as a simple repeat. It must show that the operational discipline visible in smaller buildings can be maintained at 77 storeys.

The company suits buyers who appreciate a consistent series and central locations. J Tower 1 and 2 offer an observable record, while J Tower 3 offers a much larger future product with a long construction horizon. The choice is between a proven operating building and a substantially more ambitious next stage.

Legal name and role

Legal nameTANICHU ASSETMENT CO.,LTD (claimed by sources)
Official sitetanichuassetment.com
Established2013
OriginCambodia Operating Company; Member Of The Japan-Based Tanichu Group
CitiesPhnom Penh
SegmentsCondominium, Serviced Apartment, Residential High Rise, Property Management

Role in projects

Other referenced

J Tower 1, Street 63, Phnom PenhCompleted-building photo: HomeAbroad Cambodia project page
Condominium

J Tower 1

Phnom Penh · Chamkar Mon
Tanichu Assetment Co., Ltd
Based on developer materialCompleted
Residential high-rise · 24 floors · 107 units · Studio-1
J-TOWER 1 is a 24-storey residential condominium developed by Tanichu Assetment in Phnom Penh.
From $79,000Availability and price confirmed personallyFrom $79,000 in an urgent resale offer published by Beach & Houses, updated on June 29, 2026 and checked on July 18, 2026. This is a lower reference for one unit, not a building-wide price list; availability, the selected apartment's price, furniture, title and transaction terms must be confirmed directly with a NovAsia specialist.
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J Tower 2, BKK1, Phnom PenhrenderRender: J Tower Cambodia project-page materials
Condominium

J Tower 2

Phnom Penh · Boeng Keng Kang
Tanichu Assetment Co., Ltd
Based on developer materialCompleted
Residential high-rise · 42 floors · 228 units · 2–3 BR
From $170,000Availability and price confirmed personallyFrom $170,000 in published J Tower Cambodia and IPS offers checked on July 18, 2026. This is a lower resale-market reference; availability, the price and fit-out of a specific unit, title and transaction terms must be confirmed directly with a NovAsia specialist.
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J Tower 3, Phnom Penh — exterior tower renderrenderRender: official J Tower 3 website
Condominium

J Tower 3

Phnom Penh · Chamkarmon
Tanichu Assetment Co., Ltd
Based on developer materialUnder construction
Residential high-rise · 77 floors · 360 units · 3 bedrooms and above
From $330,000Availability and price confirmed personallyFrom $330,000 on the IPS listing checked July 17, 2026. This is a lower public market anchor; the selected unit, price, seller, specification and transaction terms must be confirmed personally with a NovAsia specialist.
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Confirmed portfolio and project history

Confirmed

What to verify in the transaction

Open questions and source differences

Confirmed
  • Published company name, executive, December 2013 establishment, office address and licence numbers.
  • Status as an overseas group company of Japan's Tanichu.
  • Official portfolio of J-City, J-Village and J Tower 1–3.
  • J Tower 2 completion in 2022 and a 43-storey / 228-unit scale.
  • Active development and public updates for J Tower 3.
Not confirmed
  • A fresh Ministry of Commerce extract, company number, shareholders and good standing.
  • Current validity and scope of the published licences.
  • The landowner, permit holder and SPA seller for each project.
  • Independent verification of no-delay claims across all previous developments.
  • Live inventory, pricing, foreign quota and unit-level title status.
  • Any commercial relationship with NovAsia.
Source conflicts
  • None identified.

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Sources

What this page is based on. We do not publish outbound links — each source is named so you can find and re-check it yourself.

  1. tanichuassetment.com — Company name, executive, establishment date, office address and licence numbers. · 2026-07-26
  2. tanichuassetment.com — Portfolio, corporate timeline and developer-stated track record. · 2026-07-26
  3. tanichu.co.jp — Status as a Tanichu overseas group company and historical project timeline. · 2026-07-18
  4. j-tower3.com — J Tower 3 developer attribution, public scale and project contact. · 2026-07-18
  5. tanichuassetment.com — Public announcement of the J Tower 3 construction permit. · 2026-07-26